Cambridge University researchers are predicting that April Fools’ Day 2010 will be the first time that online pranks outnumber pranks in the so-called real world.
“We’re expecting to see 3,258,987 fake stories on the English-speaking worldwide web this April first,” Dr. Theodore Chiste. This will nearly than double the former record established on April 1, 1930, two months after the Whoopee Cushion was first released.
Dr. Chiste believes the most popular fake stories this year will involve Google, Facebook and/or Justin Bieber.
Who are we kidding?
As Paul Boutin wrote in the New York Times, “On the Internet, every day is April Fools’ Day.” The Onion has become one of the most popular sites in the world by turning fake stories into works of art.
To celebrate the Internet’s favorite holiday here three of our favorite April Fools’ pranks:
1. The great Rickroll of 2008.
YouTube linked every video on its homepage to Rick Astley singing the most popular song of all time “Never Going to Give You Up.” The F-Secure Labs today announced our new product to protect against Rickroll, the F-Secure Rickroll Protector.
2. Sign o’ the times.
In 1980, the BBC reported that Big Ben was going digital. One in a fine tradition of BBC pranks.
3. But seriously, folks.
F-Secure introduces a new Internet security product featuring children’s story character Moomin. The best part? It was a real product released on April 1, 2005 but it was taken as a prank.
Did you have any favorite April Fools’ this year?
Hetta and Jason
At Re:publica 2015, our Chief Research Officer Mikko Hypponen told the main stage crowd that the world's top scientists are now focused on the delivery of ads. "I think this is sad," he said. [youtube https://www.youtube.com/watch?v=pbF0sVdOjRw?rel=0&start=762&end=&autoplay=0] To give the audience a sense of how much Twitter knows about its users, he showed them the remarkable targeting the microblogging service offers its advertisers. If you use the site, you may be served promoted tweets based on the following: 1. What breakfast cereal you eat. 2. The alcohol you drink. 3. Your income. 4. If you suffer from allergies. 5. If you're expecting a child. And that's just the beginning. You can be targeted based not only on your recent device purchases but things you may be in the market for like, say, a new house or a new car. You can see all the targeting offered by logging into your Twitter, going to the top right corner of the interface, clicking on your icon and selecting "Twitter Ads". Can Twitter learn all this just based on your tweets and which accounts follow? No, Mikko said. "They buy this information from real world shops, from credit card companies, and from frequent buyer clubs." Twitter then connects this information to you based on... your phone number. And you've agreed to have this happen to you because you read and memorized the nearly 7,000 words in its Terms and Conditions. Because everyone reads the terms and conditions. Full disclosure: We do occasionally promote tweets on Twitter to promote or digital freedom message and tools like Freedome that block ad trackers. It's an effective tool and we find the irony rich. Part of our mission is to make it clear that there's no such thing as "free" on the internet. If you aren't paying a price, you are the product. Aral Balkan compares social networks to a creepy uncle" that pays the bills by listening to as many of your conversations as they can then selling what they've heard to its actual customers. And with the world's top minds dedicated to monetizing your attention, we just think you should be as aware of advertisers as they are as of you. Most of the top URLs in the world are actually trackers that you never access directly. To get a sense of what advertisers learn every time you click check out our new Privacy Checker. Cheers, Jason
When an enigmatic and groundbreaking artist started making waves on Youtube, the public was simultaneously curious and in awe of this new type of sonic assault, detached from any specific genre, culture or style. nano draws on life experience accumulated in NYC and Japan to create a truly global aesthetic. nano’s music transcends the confines of nationalities and ethnicities, and reflects nano’s “no national borders” motto. Despite being the product of a united and connected world, nano chooses to be shrouded with a veil of mystery and privacy. Like we here at Freedome, nano believes that personal privacy is a choice and the only person to control it should be YOU YOURSELF. We created Freedome because we LOVE the digital and connected world we all live in. We love it so much, that we want to give everyone the tools to enjoy it to the max by not having to worry about the negative sides that come with it. It’s all about choice and keeping control. A lot of your personal information is shared without your approval, and we should be able to share everything you want without fear of your stuff being stolen or used against you. Just like nano, we think that sharing your passions and keeping your privacy are not mutually exclusive. To celebrate our mutual love for privacy and a connected world, nano has teamed up with Freedome with a special exclusive song, which can be found here. Join our global troop of digital freedom fighters. Your privacy, your choice.